Proud to Present: a bold, characterful brand for Thomas Cookie Co
Cookies by Thomas Cookie Co are the stuff of legends. Born from a love of sweet treats and an eternal frustration with bland, superficial mass market cookies, Tom set out on a pursuit to create something splendid to share with kindred spirits. With a great love of handcrafted baked goods and a firm belief in creating something worthy of applause, Thomas Cookie was born. From the early days of serving cookies at farmers markets to running a bustling bakery that ships fiendishly fantastic cookies nationwide, Tom remained devoted to his vision of creating the best cookies on the planet.
Obsessed with taste and texture, Tom spends untold hours perfecting his signature recipes to create undeniably awesome cookies, that are fully loaded with generous proportions of the freshest and finest ingredients he can lay his hands on. This business may have started with one man and a market stall, but it’s grown - and quickly. Tom is now ably assisted by an incredible kitchen team, and excitingly, is now launching a franchise model to grow the cookie empire further.
With a rather DIY visual identity no longer cutting muster, Tom & Sonal came to Ditto for a fresh look that’d invite in the next era for Thomas Cookie Co - something unforgettable, unignorable and screaming with character.
The new Thomas Cookie Co brand identity boldly showcases the teams passion, energy and charisma with an aesthetic which celebrates their artisan cookies in a modern, confident manner. Bold colours, hand drawn illustrations and geometric pattern collide for a visual style unlike anything else.