Considered, elegant and heaped with character, the Falconhurst brand embodies the very essence of a classic English countryside estate.
Falconhurst is a family-run estate founded in 1852, situated in the High Weald of Kent. In order to diversify and secure the estate’s future, Ditto supported Falconhurst to create an aspirational destination brand, resulting in a thriving retail and hospitality businesses which attracts visitors across the South East.
“It’s been a couple of months since we completed our rebrand at the hands of Ditto. The fruits of their labour are already plain to see as the reimagined identity for the Falconhurst estate has helped us jump up several notches. A huge amount of thought, time and dedication went in from Ditto Creative and we couldn’t be more happy or more grateful for what they have produced.”
The Project
Brand identity
Brand style guide
Squarespace web design
Marketing design
Art direction & photography
Balancing heritage with a spirit of innovation and a modern view, the Falconhurst brand is both warm and intelligent, established yet relaxed. Warm colours, rich photography and plenty of hand illustrated detail create a mood which is evocative of traditional country estates, yet informal and welcoming. Considered, elegant and from the heart, the tonality of the brand retains dignity whilst feeling personable, relatable and engaging. The true embodiment of a classic English estate.
Image credit: Saltwick
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