Redefining the landscape of wellness in the Middle East, Elevare’s brand identity sets the expectation for an aspirational retail experience
Elevare is breaking new ground in the Middle East, where demand for clean, organic products outstrips demand. Elevare’s stores are stocked with an abundant range of products guaranteed to deliver upon purity and provenance. They are a destinations for clean living, empowering communities to reclaim their wellness, making it effortlessly easy to live healthily – with no compromise.
The Project
Brand strategy
Brand naming
Brand identity
Brand style guide
A ground up journey to build a brand which captures the vision of its ambitious founders, every detail of the Elevare identity has been curated to create the right impact within an international marketplace. The brand name, visual style, language and manner has been developed to reflect Elevare’s guiding principle: we are the earth. A colour palette inspired by nature, hand drawn details and imagery drenched in sunshine communicate a commitment to live in harmony with the natural world.
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