Serene landscape of foggy mountains and a calm lake with text 'still by Paul Sanders' overlayed on the image.

Watercolour washes play homage to the landscapes that Paul Sanders found fame photographing, while calming the mind and widening horizons

Internationally acclaimed landscape photographer, Paul Sanders, engaged Ditto to reposition his business. Since working together, Paul has consistently sold out his boutique retreats, whilst launching a highly successful programme of online courses, growing revenue significantly.

discoverstill.com

Open photography book displaying a grayscale landscape photo, surrounded by closed books with monochrome cover designs, on a white surface created by Ditto Creative branding agency for small businesses
Close-up of dried lunaria seed pods with soft beige background.
A beige notebook with the text "Notes & Observations" and a blue elastic band on a white surface, designed for Still by Ditto Creative branding agency for small businesses
Black and white photo of Paul Sanders sitting on wooden steps, wearing a scarf and holding a coffee mug.
Black pencil on paper with plant drawing and vase
“A heartfelt thank you for all that you have done for my business. Without you, the success would not have been possible”
— Paul Sanders
Brown leaf-shaped logo with the letter 'D' inside Ditto Creative logo
Close-up of dried brown hydrangea flowers on a blurred background.

The Project

Brand naming
Brand identity
Brand language
Art direction & brand photography
Squarespace web design

Still embodies the very essence of understated elegance. It’s an unhurried and pared back brand where everything has a place, reflecting the sense of simplicity that Paul intends to instil within his guests. Inspired by Paul’s iconic ‘Fragile Beauty’ collection, we created a series of minimal yet striking illustrations which celebrate the art of simplicity. Bespoke watercolour washes play homage to the landscapes that Paul found fame photographing, while calming the mind and widening horizons.

Image credit: Saltwick

Abstract watercolor painting with soft, muted shades of beige, green, and gray, featuring horizontal brush strokes creating a serene, calming landscape effect created by Ditto Creative branding agency for small businesses
Artistic arrangement of a notebook, dried grass, orange binder clip, pencil, and paper with floral design on a wooden table.
Minimalist business cards with the brand name 'Still' and black abstract line designs on a white background.
Black and white close-up of Paul Sanders holding a cup, wearing a scarf and jacket. Image by Saltwick directed by Ditto Creative branding agency for small businesses
Close-up of dried lunaria seed pods, also known as honesty plant, with a blurred background.
Three framed botanical art prints with simple black and white designs are displayed on a rustic wooden wall shelf.

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